Marketing
type: Topic
type: Authority
authoritative label: Marketing
marc key: 150 0$aMarketing
has narrower external authority: Marketing--Mathematics
has narrower authority: Green marketing
has narrower authority: Professions--Marketing
has narrower external authority: Marketing--Study and teaching--Data processing
has narrower authority: On-demand marketing
has narrower authority: Place marketing
has narrower external authority: Marketing--Analysis
has narrower authority: Interactive marketing
has narrower authority: Libraries--Special collections--Marketing
has narrower authority: Target marketing
has close external authority: Marketing
has close external authority: Marketing Case studies
has narrower authority: Business referrals
has narrower authority: Association marketing
has narrower external authority: Marketing--Cost control
has narrower external authority: Marketing--Public opinion
has narrower authority: Samples (Commerce)
has close external authority: Vermarktung
has narrower authority: Distributive education
has narrower external authority: Marketing--Computer programs
has narrower authority: Internet marketing
has narrower external authority: Marketing--Government policy
has narrower external authority: Marketing--Sociological aspects
has narrower external authority: Marketing--Statistics
has narrower authority: Conjoint analysis (Marketing)
has narrower external authority: Marketing--Slang
has narrower external authority: Marketing--Study and teaching (Higher)
has narrower external authority: Marketing--Societies, etc
has narrower external authority: Marketing--Study and teaching
has narrower external authority: Marketing--Simulation methods
has narrower authority: Trade promotion (Marketing)
has narrower external authority: Marketing--Maps
has close external authority: marketing
has narrower authority: Relationship marketing
has narrower authority: Scent as a marketing device
has narrower external authority: Marketing--Graphic methods
has narrower external authority: Marketing--Methodology
has narrower external authority: Marketing--Employees
has narrower external authority: Marketing--Forecasting
has narrower authority: Direct marketing
has narrower external authority: Marketing--Philosophy
has narrower authority: Women in marketing
has narrower authority: Neuromarketing
has narrower external authority: Marketing--Study and teaching (Continuing education)
has narrower authority: Branding (Marketing)
has narrower authority: Service industries--Marketing
has narrower authority: Retromarketing
has narrower external authority: Marketing--Competitions
has exact external authority: marketing
has narrower authority: Sales promotion
has narrower external authority: Marketing--Computer-assisted instruction
has narrower external authority: Marketing--Location
has narrower authority: Merchandising
has narrower authority: Institutional market
has narrower authority: Export marketing
has narrower external authority: Marketing--Evaluation
has narrower external authority: Marketing--Computer simulation
has narrower external authority: Marketing--Government policy--US states
has narrower authority: Pricing
has narrower authority: Physical distribution of goods
has narrower external authority: Marketing--Econometric models
has narrower external authority: Marketing--Standards
has narrower authority: Bank marketing
has broader authority: Industrial management
has narrower authority: Color in marketing
has close external authority: markkinointi
has narrower external authority: Marketing--Statistical methods
has narrower external authority: Marketing--Study and teaching (Secondary)
has narrower external authority: Marketing--Communication systems
has narrower authority: Retail trade
has narrower authority: Communication in marketing
has close external authority: retail marketing
has narrower authority: Product coding

Marketing--Mathematics
type: Authority
authoritative label: Marketing--Mathematics
type: Concept

Green marketing
type: Authority
authoritative label: Green marketing
type: Concept

Professions--Marketing
type: Authority
authoritative label: Professions--Marketing
type: Concept

Marketing--Study and teaching--Data processing
type: Authority
authoritative label: Marketing--Study and teaching--Data processing
type: Concept

On-demand marketing
type: Authority
authoritative label: On-demand marketing
type: Concept

Place marketing
type: Authority
authoritative label: Place marketing
type: Concept

Marketing--Analysis
type: Authority
authoritative label: Marketing--Analysis
type: Concept

Interactive marketing
type: Authority
authoritative label: Interactive marketing
type: Concept

Libraries--Special collections--Marketing
type: Authority
authoritative label: Libraries--Special collections--Marketing
type: Concept

Target marketing
type: Authority
authoritative label: Target marketing
type: Concept

Marketing
type: Authority
authoritative label: Marketing @fr
type: Concept

Marketing Case studies
type: Authority
authoritative label: Marketing Case studies
type: Concept

Business referrals
type: Authority
authoritative label: Business referrals
type: Concept

Association marketing
type: Authority
authoritative label: Association marketing
type: Concept

Marketing--Cost control
type: Authority
authoritative label: Marketing--Cost control
type: Concept

Marketing--Public opinion
type: Authority
authoritative label: Marketing--Public opinion
type: Concept

Samples (Commerce)
type: Authority
authoritative label: Samples (Commerce)
type: Concept

Vermarktung
type: Authority
authoritative label: Vermarktung
type: Concept

Marketing
type: Authority
authoritative label: Marketing @es
type: Concept

Distributive education
type: Authority
authoritative label: Distributive education
type: Concept

Marketing--Computer programs
type: Authority
authoritative label: Marketing--Computer programs
type: Concept

Internet marketing
type: Authority
authoritative label: Internet marketing
type: Concept

Marketing--Government policy
type: Authority
authoritative label: Marketing--Government policy
type: Concept

Marketing--Sociological aspects
type: Authority
authoritative label: Marketing--Sociological aspects
type: Concept

Marketing--Statistics
type: Authority
authoritative label: Marketing--Statistics
type: Concept

Conjoint analysis (Marketing)
type: Authority
authoritative label: Conjoint analysis (Marketing)
type: Concept

Marketing--Slang
type: Authority
authoritative label: Marketing--Slang
type: Concept

Marketing--Study and teaching (Higher)
type: Authority
authoritative label: Marketing--Study and teaching (Higher)
type: Concept

Marketing--Societies, etc
type: Authority
authoritative label: Marketing--Societies, etc
type: Concept

Marketing--Study and teaching
type: Authority
authoritative label: Marketing--Study and teaching
type: Concept

Marketing--Simulation methods
type: Authority
authoritative label: Marketing--Simulation methods
type: Concept

Trade promotion (Marketing)
type: Authority
authoritative label: Trade promotion (Marketing)
type: Concept

Marketing--Maps
type: Authority
authoritative label: Marketing--Maps
type: Concept

marketing
type: Authority
authoritative label: marketing
type: Concept

Relationship marketing
type: Authority
authoritative label: Relationship marketing
type: Concept

Scent as a marketing device
type: Authority
authoritative label: Scent as a marketing device
type: Concept

Marketing--Graphic methods
type: Authority
authoritative label: Marketing--Graphic methods
type: Concept

Marketing--Methodology
type: Authority
authoritative label: Marketing--Methodology
type: Concept

Marketing--Employees
type: Authority
authoritative label: Marketing--Employees
type: Concept

Marketing--Forecasting
type: Authority
authoritative label: Marketing--Forecasting
type: Concept

Direct marketing
type: Authority
authoritative label: Direct marketing
type: Concept

Marketing--Philosophy
type: Authority
authoritative label: Marketing--Philosophy
type: Concept

Women in marketing
type: Authority
authoritative label: Women in marketing
type: Concept

Marketing
type: Authority
authoritative label: Marketing @it
type: Concept

Neuromarketing
type: Authority
authoritative label: Neuromarketing
type: Concept

Marketing--Study and teaching (Continuing education)
type: Authority
authoritative label: Marketing--Study and teaching (Continuing education)
type: Concept

Branding (Marketing)
type: Authority
authoritative label: Branding (Marketing)
type: Concept

Service industries--Marketing
type: Authority
authoritative label: Service industries--Marketing
type: Concept

Retromarketing
type: Authority
authoritative label: Retromarketing
type: Concept

Marketing--Competitions
type: Authority
authoritative label: Marketing--Competitions
type: Concept

marketing
type: Authority
authoritative label: marketing
type: Concept

Sales promotion
type: Authority
authoritative label: Sales promotion
type: Concept

Marketing--Computer-assisted instruction
type: Authority
authoritative label: Marketing--Computer-assisted instruction
type: Concept

Marketing--Location
type: Authority
authoritative label: Marketing--Location
type: Concept

Merchandising
type: Authority
authoritative label: Merchandising
type: Concept

Institutional market
type: Authority
authoritative label: Institutional market
type: Concept

Export marketing
type: Authority
authoritative label: Export marketing
type: Concept

Marketing--Evaluation
type: Authority
authoritative label: Marketing--Evaluation
type: Concept

Marketing--Computer simulation
type: Authority
authoritative label: Marketing--Computer simulation
type: Concept

Marketing--Government policy--US states
type: Authority
authoritative label: Marketing--Government policy--US states
type: Concept

Pricing
type: Authority
authoritative label: Pricing
type: Concept

Physical distribution of goods
type: Authority
authoritative label: Physical distribution of goods
type: Concept

Marketing--Econometric models
type: Authority
authoritative label: Marketing--Econometric models
type: Concept

Marketing--Standards
type: Authority
authoritative label: Marketing--Standards
type: Concept

Bank marketing
type: Authority
authoritative label: Bank marketing
type: Concept

Industrial management
type: Topic
type: Authority
authoritative label: Industrial management
element list: TopicElement
  element value: Industrial management
type: Concept

Color in marketing
type: Authority
authoritative label: Color in marketing
type: Concept

markkinointi
type: Authority
authoritative label: markkinointi @fi
type: Concept

Marketing--Statistical methods
type: Authority
authoritative label: Marketing--Statistical methods
type: Concept

Marketing--Study and teaching (Secondary)
type: Authority
authoritative label: Marketing--Study and teaching (Secondary)
type: Concept

Marketing--Communication systems
type: Authority
authoritative label: Marketing--Communication systems
type: Concept

Retail trade
type: Authority
authoritative label: Retail trade
type: Concept

Communication in marketing
type: Authority
authoritative label: Communication in marketing
type: Concept

Marketing
type: Authority
authoritative label: Marketing
type: Concept

retail marketing
type: Authority
authoritative label: retail marketing
type: Concept

Product coding
type: Authority
authoritative label: Product coding
type: Concept

Market segmentation
type: Authority
authoritative label: Market segmentation
type: Concept

Marketing--Audio-visual aids
type: Authority
authoritative label: Marketing--Audio-visual aids
type: Concept

Marketingtheorie
type: Authority
authoritative label: Marketingtheorie
type: Concept

Industrial marketing
type: Authority
authoritative label: Industrial marketing
type: Concept

Marketing--Periodicals
type: Authority
authoritative label: Marketing--Periodicals
type: Concept

Marketing--Bibliography
type: Authority
authoritative label: Marketing--Bibliography
type: Concept

Marketing--Corrupt practices
type: Authority
authoritative label: Marketing--Corrupt practices
type: Concept

Tie-ins (Marketing)
type: Authority
authoritative label: Tie-ins (Marketing)
type: Concept

Marketing--Personnel management
type: Authority
authoritative label: Marketing--Personnel management
type: Concept

Product demonstrations
type: Authority
authoritative label: Product demonstrations
type: Concept

Product differentiation
type: Authority
authoritative label: Product differentiation
type: Concept

Marketing--Technique
type: Authority
authoritative label: Marketing--Technique
type: Concept

Newspapers--Circulation
type: Authority
authoritative label: Newspapers--Circulation
type: Concept

Marketing--Information services
type: Authority
authoritative label: Marketing--Information services
type: Concept

マーケティング
type: Authority
authoritative label: マーケティング
type: Concept

Time to market (New products)
type: Authority
authoritative label: Time to market (New products)
type: Concept

Sales management
type: Authority
authoritative label: Sales management
type: Concept

Pre-selling
type: Authority
authoritative label: Pre-selling
type: Concept

Electronic mail marketing
type: Authority
authoritative label: Electronic mail marketing
type: Concept

Marketing--Accounting
type: Authority
authoritative label: Marketing--Accounting
type: Concept

Marketing--Study and teaching (Elementary)
type: Authority
authoritative label: Marketing--Study and teaching (Elementary)
type: Concept

Customer loyalty programs
type: Authority
authoritative label: Customer loyalty programs
type: Concept

Church marketing
type: Authority
authoritative label: Church marketing
type: Concept

Government marketing
type: Authority
authoritative label: Government marketing
type: Concept

Comparative marketing
type: Authority
authoritative label: Comparative marketing
type: Concept

Marketing--Congresses
type: Authority
authoritative label: Marketing--Congresses
type: Concept

Marketing--Study and teaching--Audio-visual aids
type: Authority
authoritative label: Marketing--Study and teaching--Audio-visual aids
type: Concept

Marketing--Finance
type: Authority
authoritative label: Marketing--Finance
type: Concept

Dealer aids
type: Authority
authoritative label: Dealer aids
type: Concept

Bundling (Marketing)
type: Authority
authoritative label: Bundling (Marketing)
type: Concept

Aftermarkets
type: Topic
type: Authority
authoritative label: Aftermarkets
element list: TopicElement
  element value: Aftermarkets
type: Concept

Marketing
type: Authority
authoritative label: Marketing
type: Concept

Selling
type: Topic
type: Authority
authoritative label: Selling
element list: TopicElement
  element value: Selling
type: Concept

Customer clubs
type: Authority
authoritative label: Customer clubs
type: Concept

Product life cycle
type: Authority
authoritative label: Product life cycle
type: Concept

Marketing--Models
type: Authority
authoritative label: Marketing--Models
type: Concept

Classification--Books--Marketing
type: Authority
authoritative label: Classification--Books--Marketing
type: Concept

Marketing--Economic aspects
type: Authority
authoritative label: Marketing--Economic aspects
type: Concept

Marketing--Quality control
type: Authority
authoritative label: Marketing--Quality control
type: Concept

Social marketing
type: Authority
authoritative label: Social marketing
type: Concept

Marketing--Cost effectiveness
type: Authority
authoritative label: Marketing--Cost effectiveness
type: Concept

Small business marketing
type: Authority
authoritative label: Small business marketing
type: Concept

http://id.loc.gov/resources/works/21729887
type: Work
aap: Association of Marketing Theory and Practice (U.S.) Association of Marketing Theory and Practice proceedings

http://id.loc.gov/resources/works/17955736
type: Work
aap: Direct marketing

http://id.loc.gov/resources/works/11160761
type: Work
aap: JMR, Journal of marketing research

http://id.loc.gov/resources/works/17957799
type: Work
aap: Journal of business & industrial marketing

http://id.loc.gov/resources/works/17957827
type: Work
aap: Journal of consumer marketing

http://id.loc.gov/resources/works/17957869
type: Work
aap: Journal of fashion marketing and management

http://id.loc.gov/resources/works/17964997
type: Work
aap: Journal of marketing practice

http://id.loc.gov/resources/works/18127655
type: Work
aap: Kuiper, Gabrielle. Imagineering : innovation in the experience economy

http://id.loc.gov/resources/works/17336365
type: Work
aap: Kumar, V., 1957- Legends in marketing. V. Kumar

http://id.loc.gov/resources/works/5811300
type: Work
aap: Loewy, Raymond, 1893-1986 Raymond Loewy papers

http://id.loc.gov/resources/works/21548318
type: Work
aap: Marketing & media

http://id.loc.gov/resources/works/17967473
type: Work
aap: Marketing intelligence & planning

http://id.loc.gov/resources/works/20899101
type: Work
aap: Olubodun, Feyi, villager : how Africans consume brands

http://id.loc.gov/resources/works/17967528
type: Work
aap: Pricing strategy & practice

http://id.loc.gov/resources/works/10197114
type: Work
aap: Reid, Margaret G. (Margaret Gilpin), 1896- Consumers and the market,

http://id.loc.gov/resources/works/1212562
type: Work
aap: Sandhusen, Richard L. Marketing

http://id.loc.gov/resources/works/616964
type: Work
aap: Sandhusen, Richard L. Marketing

http://id.loc.gov/resources/works/6863904
type: Work
aap: Tosdal, Harry Rudolph, 1889- Market planning,

http://id.loc.gov/resources/works/21043378
type: Work
aap: Tsushima, Yasuharu, 1932- Kigyō sensō ni katsu : Jissenteki māketinguron 企業戦争に勝つ : 実戦的マーケティング論

Source
citation source: UMI business vocab.
citation note: (Domestic markets)
citation status: found

RecordInfo
record change date: 1986-02-11T00:00:00
record status: new
record content source: dlc

RecordInfo
record change date: 1996-04-04T08:01:01
record status: revised
record content source: dlc

Consumer goods--Marketing
type: Label

Domestic marketing
type: Label

Retail marketing
type: Label

Retail trade--Marketing
type: Label

ChangeSet
subject of change: Marketing
creator name: dlc
created date: 1986-02-11T00:00:00
change reason: new

ChangeSet
subject of change: Marketing
creator name: dlc
created date: 1996-04-04T08:01:01
change reason: revised

first: TopicElement
  element value: Marketing
rest: nil

ComplexSubject
type: Variant
variant label: Consumer goods--Marketing
component list: Topic
  type: Variant
  variant label: Consumer goods
  element list: TopicElement
    element value: Consumer goods
component list: Topic
  type: Variant
  variant label: Marketing
  element list: TopicElement
    element value: Marketing

Topic
type: Variant
variant label: Domestic marketing
element list: TopicElement
  element value: Domestic marketing

Topic
type: Variant
variant label: Retail marketing
element list: TopicElement
  element value: Retail marketing

ComplexSubject
type: Variant
variant label: Retail trade--Marketing
component list: Topic
  type: Variant
  variant label: Retail trade
  element list: TopicElement
    element value: Retail trade
component list: Topic
  type: Variant
  variant label: Marketing
  element list: TopicElement
    element value: Marketing

ClassNumber
code: HF5410-HF5417.5
has exact external authority: HF5410-HF5417.5