Product differentiation

URI(s)
- http://id.loc.gov/authorities/subjects/sh94005861
- info:lc/authorities/sh94005861
- http://id.loc.gov/authorities/sh94005861#concept
Instance Of
Scheme Membership(s)
- Library of Congress Subject Headings
Collection Membership(s)
Variants
- Differentiated marketing strategy
- Product differentiated marketing
Broader Terms
- Marketing
Exact Matching Concepts from Other Schemes
- http://stitch.cs.vu.nl/vocabularies/rameau/ark:/12148/cb14534474t
Closely Matching Concepts from Other Schemes
Sources
- found: UMI business vocab.
- found: BPI.
- found: Baker, M.J. Dict. of marketing and advertising, 1990 (Product differentiation, see differentiated marketing strategy)
- found: Ostrow, R. Marketing dict., 1988 (Product differentiated marketing, see Product differentation)
Change Notes
- 1994-08-13: new

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