Library of Congress

Authorities & Vocabularies

The Library of Congress > Linked Data Service > BIBFRAME Works

Bibframe Work

Title
The tao of loyalty
Type
Text
Language
English
Illustrative Content
illustrations
Classification
LCC: HF5549 .R336 2006 (Source: dlc)
DDC: 658.3/14 full (Assigner: dlc)
Identified By
Lccn: 2006030858
Table Of Contents
The 5th P of marketing
Emotional loyalty
Loyalty segmentation
Eleven factors that matter
The managerial grid: task and people
The task factors
The people factors
Communication
The three levers
The role of leadership
The role of HR
The role of the boss.
Authorized Access Point
Rao, Ajit, 1962- tao of loyalty