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Bibframe Work

Title
The hardware startup
Type
Text
Monograph
Subject
Computer industry (LCSH)
Computer input-output equipment (LCSH)
Computer input-output equipment--Marketing (LCSH)
New business enterprises (LCSH)
Computer engineering (LCSH)
Computers--Marketing (LCSH)
Electronic apparatus and appliances--Design and construction (LCSH)
Electronic apparatus and appliances--Marketing (LCSH)
Computer engineering (FAST)
Computer industry (FAST)
Computer input-output equipment (FAST)
Computer input-output equipment--Marketing (FAST)
Computers--Marketing (FAST)
Electronic apparatus and appliances--Design and construction (FAST)
Electronic apparatus and appliances--Marketing (FAST)
New business enterprises (FAST)
Language
English
Illustrative Content
Illustrations
Classification
LCC: HD9696.25.A2 D57 2015
DDC: 004.0685 full
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Supplementary Content
index
Content
text
Summary
"Validate your idea by learning the needs of potential users; develop branding, marketing, and sales strategies early on; form relationships with the right investment partners; prototype early and often to ensure you're on the right path; understand processes and pitfalls of manufacturing at scale; jumpstart your business with the help of an accelerator; learn strategies for pricing, marketing, and distribution; be aware of the legal issues your new company may face"--Page 4 of cover.
Table Of Contents
The hardware startup landscape
Idea validation and community engagement
Knowing your market
Branding
Prototyping
Acceleration
Crowdfunding
Fundraising
Going to market
Legal.
Authorized Access Point
DiResta, Renee The hardware startup