found: Wikipedia, viewed, July 02, 2010(IMRB International, formerly known as 'Indian Market Research Bureau' or 'IMRB' is a marketing research company in South Asia; it was established in 1971; IMRB is a part of the Kantar Group, the research & consulting division of WPP. It is associated with a group of international market companies; IMRB International operates through own offices, joint ventures and associates in over 26 cities across 12 countries - Algeria, Amsterdam, Bangladesh, Egypt, India, Japan, Malaysia, Saudi Arabia, Sri Lanka, South Korea, UAE-Dubai and United Kingdom)
