found: Burning the page, 2013:ECIP t.p. (Jason Merkoski) data view (Jason Merkoski was a development manager, product manager, and the first technology evangelist at Amazon. He helped to invent technology used in today's eBooks and was a member of the launch team for each of the first three Kindle devices. Trained in theoretical math at MIT, he worked for almost two decades in telecommunications and e-commerce with America's biggest online retailers, and he's worked with publishers large and small to shape the future of eBooks)