Product differentiation
URI(s)
- http://id.loc.gov/authorities/subjects/sh94005861
- info:lc/authorities/sh94005861
- http://id.loc.gov/authorities/sh94005861#concept
Instance Of
Scheme Membership(s)
Collection Membership(s)
Variants
- Differentiated marketing strategy
- Product differentiated marketing
Broader Terms
Closely Matching Concepts from Other Schemes
Sources
- found: UMI business vocab.
- found: BPI.
- found: Baker, M.J. Dict. of marketing and advertising, 1990(Product differentiation, see differentiated marketing strategy)
- found: Ostrow, R. Marketing dict., 1988(Product differentiated marketing, see Product differentation)
Change Notes
- 1994-08-13: new
- 1994-09-21: revised
Alternate Formats
