found: Work cat.: 96-49074: Haig, W.L. Logo power, 1997.
found: Thames & Hudson encyc. graphic design(logotype: letters or words formed into a distinctive, unified form. Can often provide basis for company trademark, brand, or corporate identity. Often abbr. logo)
found: AAT(logos: use for graphic images usually derived from a company name or trademark used in commercial contexts and often designed for ready recognition; logotypes, USE logos)
found: Random House(logo: 1. Also called logotype: a graphic representation or symbol of company name, trademark, abbreviation, etc., often uniquely designed for ready recognition. 2. Print. logotype (def. 1) (by shortening logotype or logogram))
found: IAC(logos (Graphic arts))
notfound: McGraw-Hill art;Web. 3
